We have this absolute banger from Big & The Fat. We love this fuckin’ band, mate. Effortless cool.
East-London quartet Big & The Fat are renowned for delivering bass-driven, pulsating electro-rock and they’ve returned with their new video for ‘My Thang’, released by established indie We Can Do It Records.
Big & The Fat built their futurist groove machine on a foundation of addictive dance beats and drum samples, unrelenting industrial bass, crooked guitar textures, and infectious repetition. Blending an array of instruments as well as synthesised sounds, their tracks feel distinctly tight whilst maintaining a constant throb of energetic tension that becomes even more raw and visceral in their live shows.
New cut ‘My Thang’ is immediately impactful, laid-back and effortlessly cool, with a swagger that builds throughout climaxing with a cacophony of layered electronics that harness the best of Neu! and ‘Pretty Hate Machine’ era Nine Inch Nails. Self-recorded and produced, the band focussed on creating a dark tone to match the tracks themes of obsession and seduction while also taking inspiration from the likes of Peaches, Chemical Brothers and Blawan.
The single is accompanied by a compelling DIY single-shot video which sees them using a deserted high-rise in the most imaginative way possible. “We wanted a video that had the same grit and movement as the track” they tell us, “so we made something simple on iPhone with one long tracking shot around a brutalist warehouse in Silvertown. Some of the building is temporarily being used as an artists’ hub (before it gets torn down and turned into flats), but a lot of it is still disused and holds some original industrial charm.”
Having already released their debut on limited edition pink vinyl and kicking-off 2019 with this exceptional example of their unique and captivating sound, not to mention a relentless gig schedule supporting the likes of The Lucid Dream, Average Sex and Prettiest Eyes, Big & The Fat are poised to make a lasting name for themselves over the coming months.
